Coolmate Packaging All in One

Coolmate Packaging
All in one

Coolmate 3m underwears sold!

Designed specifically for Coomate's 3m underwears sold campaign - celebrating 3 million pairs of underwear sold for Vietnamese men.

*Video by Vu Anh Nguyen

SHOUT OUT TO:

CGO aka Big Sister: Vincy Hoang
Media Leader: Luong Vu Truong Son
Photographer: Tung Pham
Video editor: Nguyen Vu Anh & Nguyen Duc Quoc Anh
Content Creator: Pham Thu Uyen

Normal Box

Using the color theme of the campaign, as well as increasing the recognition of the new color palette from Coolmate’s 2024 guideline.

Mystery Box

Bringing the core spirit of the campaign, with the desire to increase curiosity and awareness among people about the lines of underwear products that Coolmate has been developing for Vietnamese men.